Ultra Play OTT Presents Binge Wednesdays Streaming Regional Hits, World Cinema, and Originals! Sab Moh Maya Hai Featuring Sharman Joshi Premieres Now

Mumbai, 21st November 2024: Ultra Play OTT, India’s first Hindi-exclusive streaming platform, from the house of Ultra Media & Entertainment Group unveils its latest campaign, 'Binge Wednesdays', transforming midweek evenings into cinematic celebrations. This November, indulge in a lineup of regional blockbusters, world cinema with a Hindi twist, and original Hindi digital premieres, all available exclusively in Hindi for the first time. 

South cinema has seen a phenomenal rise in popularity, captivating audiences with its rich storytelling, powerful performances, and larger-than-life visuals. From gripping thrillers to heart-warming dramas, these films have crossed regional boundaries to become pan-Indian sensations. Recognizing this trend, Ultra Play brings some of the finest South series and blockbusters, now available in Hindi-localized language for the first time.

Popular webseries like Anya’s Tutorials (Anyaa) (Telugu/Tamil) and films like Richie Gadi Pelli [Game of Secrets] (Telugu), which resonate with their original cultural essence, are now accessible to Hindi-speaking audiences, offering an immersive experience without language barriers. By curating and localizing premium content, Ultra Play continues to connect diverse cinema with viewers across India. November also saw the digital release of Sab Moh Maaya Hai starring Sharman Joshi and Annu Kapoor.

With fresh releases every Wednesday, 'Binge Wednesdays' brings thrilling entertainment for every taste.  Here’s what’s in store this November:

- Sab Moh Maaya Hai (Drama): A touching Hindi digital premiere directed by Abhinav Pareek, featuring Annu Kapoor and Sharman Joshi. Set in small-town Ujjain, the film explores a father-son clash over ambitions and responsibilities, delving into the complexities of family relationships and dreams.  

- Anya’s Tutorials (Anyaa) (Horror/Thriller): A gripping tale originally in Telugu and Tamil, directed by Pallavi Gangireddy and starring Regina Cassandra, Nivedhithaa Sathish, and Sameer Malla. This paranormal thriller series follows Anya, a social media influencer whose fame spirals into terror as her followers witness strange occurrences in her home.  

- Richie Gadi Pelli (Game of Secrets) (Romance/Comedy): Originally a Telugu delight, this emotional rollercoaster by K.S. Hemraj stars Sathya SK, Chandanaraaj, Naveen Neni, Kishore Maarisetty, and Praneetha Patnaik. Set in Ooty during a destination wedding, a revealing game of truth or dare tests relationships, exposing secrets in this blend of love, laughter, and drama.  

Rajat Agrawal, COO & Director of Ultra Media & Entertainment Group, shares his excitement saying “With Binge Wednesdays, we aim to redefine midweek entertainment by blending the best of regional cinema, global classics, and fresh Hindi storytelling. Our promise of ‘Har Pal Filmy’ ensures that Ultra Play delivers timeless stories, thrilling new releases, and diverse content that resonates with viewers everywhere.”  

Ultra Play continues to lead the OTT space, with a treasure trove of over 2,000 iconic Hindi films spanning the 1950s to today, showcasing cinematic gems from legends like Guru Dutt, Raj Kapoor, Subhash Ghai, Vidhu Vinod Chopra, and more. Alongside its weekly premieres, the platform offers thoughtfully curated collections like Evergreen 90s, Bollywood Jodi Classical Gems, and Top Retro Collections.

Ultra Play also offers a curated selection of the best of world cinema, dubbed in Hindi under the section Firangi Tadka. From gripping thrillers to poignant dramas and epic romances, this segment ensures an exciting global movie experience for Indian audiences, all in the comfort of Hindi.  

Don’t miss out! Subscribe to Ultra Play for just ₹199/year and enjoy ad-free, high-quality streaming of ‘Har Pal Filmy.’ Make every Wednesday your ultimate movie retreat with Binge Wednesdays!